Where?
International Exhibition Centre, 15 Brovarskyi Ave., Kyiv, Livoberezhna metro station
Organizers: Kyiv International Contract Fair, Design Living Tendency (exhibition of interior trends and tendencies), TextileHUB (Ukrainian Textile club)
What?
2nd All-Ukrainian Textile Forum is a platform for growth, development and communication of designers and manufacturers.
When?
October 16-18, 2019 11:00 – 13:30; 16:30 – 19:00
The program of the forum is organized in a special way so that visitors and participants can be fully concentrated on communication and studying at the Forum and can have a rest as well as work at the exhibition stands before and after the Forum and during the break between the learning modules.
Price?
1-day-ticket (for any day out of 3) – UAH 250
3-day-ticket – UAH 500
Program?
The program of the Forum is divided into 3 thematic blocks, 1 block for 1 day. Each block has 2 modules with a break between them. The speakers take turns dynamically. The program is full of interaction and discussions, so you won’t get bored!
The program includes the most relevant issues, such as: marketing, sales, how to build and manage personal brand, trends, tendencies and HoReCa. Thematic blocks are as follows:
- Trends 2019-2020 in textile and tendencies in the development of textile business. Modern marketing.
- Personal brand in textile design. Value. Development plan. Personal image. Promotion on Instagram.
- How to sell design services and goods for high price in crisis time? Techniques and practical workshops. Formation and systematization of sales department. Psychology of sales and physiognomy.
Target audience?
- textile designers, decorators, owners of design studios;
- interior designers, architects;
- owners of business in the sphere of textile decoration of interiors.
Issues to be discussed?
- Where is the textile sector heading in the upcoming year? Modern technologies in textile manufacture.
- Which modern tendencies should be used in one’s own business?
- Which colour combinations can encourage your customers to order and pay more?
- Why does a curtain salon need online marketing?
- How do Instagram and Facebook work for a curtain salon?
- What are customers, who order curtains and decor, willing to pay much for?
- How do representatives of HoReCa sector choose textile? What should be offered in order to win a tender?
- Which recruiting rules can be used in a curtain salon and what good would that do?
- Why do you need a personal brand?
- How can new image and style help increase sales?
Registration?
Please fill in the application form following the link.
Read more details about the program and speakers of the Forum on the website of TextileHUB.
Program*
of the 2nd All-Ukrainian Textile Forum
Day 1. Trends and Marketing
Block 1. 11:00 – 13:30
11:00 – 11:30
Opening of the Forum. Yana Cherniavska, Iryna Sosnytska, Ivanna Yevseieva
11:30 – 12:30
Iryna Sosnytska
Trends and global tendencies in textile 2020. Presentation of the International experts
12:30 – 13:00
Аліна Кішинець
Тренди 2020/2021. Нові колекції міжнародних брендів вже в Україні. Як працювати із ексклюзивним текстилем українському дизайнеру-декоратору?
13:00 – 13:30
Запрошений гість Текстильного форуму
Розіграш цінних подарунків для присутніх в залі. Не пропустіть
Block 2. 15:00 – 17:00
15:00 – 16:00
Ivanna Yevseieva
Low-cost marketing in a curtain salon: my 10 working tools that will make a waiting list of clients
16:00 – 17:00
Iryna Sosnytska
Personal brand as a modern marketing tool
17:00 – 17:30
Влад Кесов
Бренд особистості. Власне позиціонування. Імідж. Побудова образу на прикладі відомих жінок-політиків, бізнес-вумен і політиків»
Day 2. Sales and Staff
Block 1. 11:00 – 13:30
11:00 – 11:15
Iryna Sosnytska, Ivanna Yevseieva
Sales in a new way: old methods don’t work anymore. What are new methods that we suggest?
11:15 – 12:15
Dmytro Kepkanov
How you SHOULDN’T sell or 5 mistakes that make curtain salons waste money
12:15 – 13:30
Yuliia Martynova
Colour combinations as a tool to increase sales. 5 rules about colour for interior designers and decorators of the British school
Block 2. 15:00 – 17:30
15:00 – 15:45
Ivanna Yevseieva
6 ways to improve the efficiency of your employees that can double your sales
15:45 – 16:30
Oleksandr Ivanov
How to solve main recruiting problems of design studios by means of physiognomics?
16:30 – 17:00
Partner
Modern technologies in textile manufacture systematization. Aim. Quality control and time saving
17:00 – 17:30
Антон Губенко
Не такий страшний CRM, як його малюють. Впровадження CRM в салоні штор. Головні правила та помилки.
Day 3. HoReCa and Partnership
Block 1. 11:00 – 13:30
11:00 – 11:15
Iryna Sosnytska, Ivanna Yevseieva
New opportunities in partnership and collaboration. HoReCa
11:15 – 12:15
Maksym Khramov
Who and what for should designer pay? Unique advantage of a designer. What is important?
12:15 – 13:00
Liudmyla Kubovych
My story: from an employee to an owner of a salon of 220m2. My mistakes and wins. Experience in building long-term partnership with hotels
13:00 – 13:30
Serhii Kostenko
INTERIOR FABRICS. Trendy fabrics for HoReCa: soundproofing and fire resistant textiles
Block 2. 15:00 – 17:30
15:00 – 16:15
Панельна дискусія. Учасники – Дмитро Кепканов, Вікторія Таран, Вікторія Бурбига, Валерій Сухицький, Олександр Смага.
Moderators: Ivanna Yevseieva, Iryna Sosnytska
Architects and designers about future of the market. How to unite forces to improve services’ quality?
16:15 – 17:00
Viktoriia Taran
25 ways to allure an architect. How to motivate, break the ice and earn more?
17:00 – 17:30
Natalia Romaniuk
Reasonable business and reasonable consumption. Unique ECO-care of textile. Magic for each home: life without chemicals is possible. Invention of a new generation (Japan)
Speakers
Iryna Sosnytska
More than 20 years in business, incl. 15 years in textile business
Owner of Irys-design salon, manufacturing site and online-store of home textiles
Founder of Textile Club, where more than 540 textile designers all over Ukraine have studied for 4 years
Ivanna Yevseieva
Certified business coach
Practicing entrepreneur
Owner of 3 businesses
Founder of Auspex Academy, studying and training centre
Oleksandr Ivanov
Physiognomic specialist
Psychologist
Consultant-founder of United Physiognomics Center
Lecturer of Physiognomics for directors, owners, HR-directors, HoReCa specialists, sales managers
Yana Cherniavska
Director of Design Living Tendency exhibition
Maksym Khramov
Managing partner of Pizza Celentano-Kyiv, LLC
Managing partner of Pastateca
Partner of Leaders Club Ukraine – LCU
Co-founder of Banka Fun-Bar company
Co-founder of Zheltok café-diner company
Co-founder of Givi Rubinstein company
Liudmyla Kubovych
Interior designer
Owner of Provence studio and Provence HoReCa
Is in textile business since she was 22
Serhii Kostenko
General director and founder of Interior Fabrics
More than 20 years of experience in textile business
ITALVELLUTI brand ambassador
Viktoriia Taran
Founder of GV-DESIGN studio
Practicing architect and designer
Specialist of foreign real estate market
17 years in business
Olena Shtohrina
Image expert
Founder of personal image school
Author of “Imagebook”
20 years of teaching experience
Author of trainings, workshops on image for women, image coach of beauty contests
Cavalier of the Order of the Queen Anna “Honour of the Motherland”
Dmytro Kepkanov
Co-owner of Irina Kepkanova Textile Design Studio
Marketing expert
Certified sales coach
Yuliia Martynova
Official representative of Colour Me Beautiful company
Chief lecturer and founder of CMB school in Ukraine
Graduate of London College of Fashion
Dmytro Shyrshkov
Owner of Interior Plus company
Viktoroiia Burbyha
Owner of Bella Casa salon
10 years in architectural and textile business
Natalia Romaniuk
Owner and founder of Incognito TM
Successful woman of Ukraine 2019 according to Apriori, the first Ukrainian glossy magazine of Kyiv
*The program is subject to change